Bethune-Cookman Marching Band to be Featured in Superbowl Commercial 

ATLANTA

      After closing the show last Saturday at what is billed as the Super Bowl of Black college marching bands before a Georgia Dome sellout crowd, Bethune-Cookman College's ``Marching Wildcats'' can look forward to more Super exposure next weekend.

In each case, the band gives thanks to a different car company.

      Saturday's Battle of the Bands, sponsored by Honda, drew a sellout crowd of 64,800 to the Georgia Dome, the first sellout in the four years of the event.

      Ten marching bands from historically Black colleges marched their high-stepping routines. The program started with the smallest band — Central State (Ohio) University — and ended with Bethune-Cookman, from Daytona Beach, Fla.

      ``When everything is over, every band wants to leave with people talking about their band,'' said Bethune-Cookman band director Donovan Wells. ``You want to leave here with bragging rights.''

      Though called a battle, the event is more of a show — or a chance to show off — than a competition.

      ``To be part of this kind of stage in front of this many people, it means a lot,'' Wells said.

      Bethune-Cookman participated in the Battle of the Bands for the third straight year. The Marching Wildcats have previously performed at NFL halftime shows and they are the official band for the opening ceremonies for the Daytona 500.

      But next Sunday comes an even bigger stage. Wells said the band received confirmation this week it will be featured in a Cadillac commercial that will debut on the Super Bowl post-game show. Wells said the commercial then will be shown for another 30 to 60 days.