At another session. Celinda Lake. president of Lake Research, presented findings from a survey her market re search firm did for ACE on American's perceptions of affirmative action within higher education institutions.
"There is a lot of mythical information out there about affirmative action" Lake said. 'We found that people like the idea of diversity, as long as it doesn't interfere with their kid getting into college." Words like quotas and preferences were viewed negatively by a majority of the people who participated in her study. She suggested that educators search for a new lexicon to describe affirmative action strategies, programs and goals. The afternoon session focused on the future of affirmative action.
Dr. R. Eileen Baccus, president of Northwestern Connecticut Community-Technical College, was elected chair of' ACE's Commission on Minorities in Higher Education. Keynote speakers at the conference included Kofi Annan. secretary general of the United Nations: Dr. Yolanda T. Moses, president of the City University of New York City College; and Ingrid Saunders Jones, chair of the Coca-Cola foundation and vice president of the Coca-Cola Company.
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