The millennials, (also referred to as Generation Y) are the group of Americans born between 1980 and 1998. They are a group that has been the intense subject of commentary and interest from consumer markets, the media, the internet, academics, journalists, psychologists and pretty much everyone else. Now, even political pollsters have joined in the ongoing critique of this age demographic.
A recent Reason-Rupe Survey of 2,000 millennials titled “Millennials, The Politically Unclaimed Generation” found that the majority of young people in this group lean democratic or left of center in their political ideology. In fact, the majority of them are more enthusiastic about Hillary Clinton’s possible presidential candidacy than they were about President Obama’s. This means that there is considerable support for her candidacy among this group.
Other significant findings in this survey poll were:
· 53% would be receptive to nontraditional candidates
· 60% would be more inclined to support liberal candidates
· 62% identify as socially liberal
· 57% believe that marijuana should be legal, yet only 22% feel that cocaine should be legal
